The Foundation of the Keel Experience
About Us
Keel Custom Homes was founded on a simple belief: the best homes and the best experiences are built on balance, craftsmanship, and honesty.
Our name comes from the keel of a boat, the steadying structure that keeps everything upright and moving smoothly through changing waters. That same steadiness is what we bring to every project. With decades of combined experience in homebuilding, our founders set out to create a company where exceptional systems, thoughtful design, and genuine client care come together seamlessly.
Today, Keel Custom Homes is proud to serve families across Central Virginia with a first-class custom home experience shaped by clarity, craftsmanship, and a deep commitment to doing things the right way.
Years of shared experience, vision, and collaboration brought our founders together long before Keel officially began. Their backgrounds across national homebuilders, infill development, and custom construction formed the foundation of a company built on expertise, trust, and an unwavering commitment to quality.
Casey White, Jeff Bunch, and Andy Beach
Meet the Founders
Meet the Team
Joanna Bidwell
Office Manager
Kathryn Catherwood
Director of Sales and Marketing
Baker Love
Operations Manager
Kenny Meyer
Project Manager
Matt Olexy
Project Manager
Peter Petras
Sales Manager
Nicole Rutledge
Design Manager
Pre-construction Coordinator
Jonathan Duke
Bridget Fowler
Steady by Design.
Trusted by Choice.
At Keel Custom Homes, we believe a home should be built with as much care as the life it will hold. That’s why we approach every project as a guided partnership—clear, honest, and steady from the very first conversation through move-in. With decades of experience behind us, our role is to simplify the process, advocate for you at every step, and create a home that feels unmistakably yours.
Home is personal. We are honored to help families shape the place where life unfolds.
Our Core Values
ALWAYS DO THE RIGHT THING.
SERVICE FIRST.
CONSTANT PURSUIT OF EXCELLENCE.
Find Your Vision
Browse custom homes built with balance, intention, and the steady craftsmanship Keel is known for.
Shape Your Dream Home
From floor plans to finishes, begin designing with honest pricing and the expert support of our in-house team.